Thursday, December 18, 2008

What SEO Analysis Does


SEO analysis or search engine optimization analysis do not have a secret formula. In fact, optimizing your site for search engine involves combination of different factors and one of those factors is analysis or SEO analysis. If you are looking of a site that offers SEO analysis, you should first know what they actually do. There are many free SEO analyses in the web but if you might want to have your site analyzed by reliable company so that you will have a complete and accurate analysis.

A reliable SEO site analysis should first have you a statistical data. The statistical data are research results which include not just stats about your site but also other information. Information about your competition, the number of people searching site using your keyword are just some of the statistical data. Explanantion of terms should also be included with the SEO analysis. You need this to understand the data. Specific keyword research and key phrases that are perfect for your site are some of the things they should provide you with. In other words, a reliable SEO company should be able to provide you with good recommendation.

After you have the statistical data, you should also have evidence that proves that they are true This shows that the facts that you have are therefore reliable. After this, the company should also provide you with data and findings you can use specifically for your site, such as navigation crawlability, site structure, list of broken links, search engine simulation and others. Finally, you should also have specific recommendations or the specific changes you should do to your site. All the details on how to optimize your search engine is included in a good SEO analysis.

On the other hand, you should also be aware of what SEO analysis should not have. Solicitation is the first thing it should not have. It is more likely that a company earns from the ads and not for the analysis if their site sis overcrowded with ads, endorsements and sponsored links. A good company should also not confuse you with irrelevant statistics. The data should be relevant to your site and must not have information that you will not actually need. At the same time, you must know that there is no way any company can predict how a site will do in the future in terms of search engine. Thus, they cannot do any prediction about your site. Lastly, all findings should be highly understandable and should not be vague.


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